As an Investment and Asset Management Company that embodies the honeycombs Efficiency, flexibility & durability! Brandglue was tasked with bringing this statement to life. Using a custom logotype and icon that could work for the two areas of their businesses property investment and Blockchain Related Assets.

A new name, a new logo, a relevant look and feel and all new branding to be rolled out to their marketing platforms. The brief required that we specifically used the honeycomb structure to influence the brand direction. We used the angular structure found within the honeycomb to create a unique logo mark that referenced this.